You finish a job well. The customer says so, standing right there, and means it. You say thanks, and you’re both on to the next thing. So the nicest thing anyone said about your work this month was said once, out loud, to you.
Somewhere else, someone who’s never met you is doing what you did before you hired the last plumber: reading whatever’s there, and deciding from that.
Recent, specific reviews: the ground your competitors leave open.
Most businesses ask when they remember, which is sometimes. Asking feels like asking for a favor, and it comes up at the exact moment you’re already thinking about the next job.
Which leaves the ground wide open. Reviews from the last few months, specific about the actual work, in the customer’s own words, with your reply underneath: that isn’t what a stranger usually finds. Not because getting there is clever. Because it’s effort, and almost nobody puts it in.
The part of getting reviews you hand over.
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The ask goes out on its own once the job’s done. A text or an email, with the link right there in it, so leaving the review is one tap and not a search. What else can send itself
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Ask for a video instead, when it’s a customer who’d happily give you one.
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On Google and Facebook, the two places a stranger checks.
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You see what came back the day it lands, while there’s still time to answer it well.
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Replies drafted for you to send, or sent on their own. That’s a setting, and it’s yours. What the AI in your account does
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What people said goes back onto your own website, where the next person is already reading.
One person whose review requests sent themselves.
Two ordinary messages did the asking, and nobody had to remember to send either one.
— a business owner describing a medical practice he ran, r/smallbusiness, 21 April 2026“I operated a large multi state medical practice. I set up two automatic texts to all patients (that opted in) — Happy birthday on that day — The day after each patient visit i asked how their appt went and left the google review link. Got 300+ real reviews in a couple months. An unintended benefit was that patients would often name their doc. I would include screenshots of those reviews in the company wide slack. It improved moral and reminded everyone of the good work we did”
Two places your reviews need to be.
Your Google and Facebook profiles, where someone who’s never been to your site is already reading. And your own site, where what your customers said sits next to what you said about yourself.
That second one does more than it sounds like. Nobody has to leave your page, open a new tab, and search your name to find out whether you’re any good. What else lives on your site
Asked, answered, and in front of the person who’s deciding.
The next customer’s decision gets shorter.
There’s one thing you can’t do for yourself, however well you write and however honest you are. You can’t vouch for yourself. A customer can, and it carries because they’ve got nothing to gain from it.
So the question a stranger was going to ask you has already been answered, by somebody who isn’t you. A buyer who trusts you sooner buys sooner.
They’re deciding either way. The only question is what’s there when they look.
What the reviews feature costs.
Reviews are part of the software at $127 a month. Set the ask up yourself, or put it in your queue and the team sets it up so it goes out without you.
Questions people ask about reviews.
Which review sites does this work with?
Google and Facebook. Those are the two a stranger checks before they get in touch with a local or service business, and they’re the two the ask sends people to.
What happens if somebody leaves me a bad one?
You see it quickly, and you answer it in public. A reply that’s prompt, specific, and human gets read by everyone who comes after, and it does more for a stranger’s confidence than a page of nothing but praise.
Can I ask for a video instead of a written review?
Yes. It’s the right ask for the customer who’s genuinely delighted and would happily say so out loud. It’s also a bigger thing to ask, so it’s worth saving for them.
Do I have to write every reply myself?
No. The AI in your account can write the reply and wait for you to send it, or answer on its own. That’s your setting, and it stays off until you turn it on.
What the AI does and doesn’t do
You can always write them yourself, and for a review that matters, you probably will.
Other features that work with reviews.
Automations
The ask that sends itself is one of these, and so is a lot else.
AI in your account
What it can and can’t take on, including drafting these replies, and what it costs to run.
Websites
Where the reviews end up, beside everything else you say about yourself.
Email marketing
The same customers, when you’ve got something to tell them.